We are living in crazily uncertain times. Things change at warp speed. Markets are unstable, the future unpredictable.
Entrepreneurial minds will see opportunity in this turbulence, while others will hunker down.
It’s never been more important for business owners and corporate team leaders to stand out in their marketplace, to exploit those opportunities. But I see too many SMEs and corporate leaders who haven’t nailed the main plank of their marketing communications — their elevator pitch.
When asked ‘What do you do?’ at an event or a meeting, they gabble something forgettable on the spur of the moment. These days, that’s just not good enough.
Work with me to craft and hone a compelling 20-second sound bite and 60-second elevator pitch — in one day (plus a bit of pre-work). Email me (scott@scottkeyser.com) if you want to know more.