Uncategorized 10 top writing tips from RHETORICA® – Tip #7: turn features into benefits In this series of tips on persuasive writing, I’ve stressed the importance of talking more about…Scott KeyserFebruary 17, 2016
Uncategorized What Terry Wogan teaches us about writing The much-loved British broadcaster and radio legend died on Sunday aged 77 after five decades…Scott KeyserFebruary 2, 2016
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